The Importance of Mobile Marketing

March 21, 2013

Tweet It is no secret that today’s consumers are constantly in sync with their mobile phones. The traffic on mobile Smartphones is constantly increasing; and there is no reason it will slow down any time soon.   As a marketer, you want to be where your consumers are. How does your website look on a mobile [...]

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What Makes A Marketing Video Effective?

March 10, 2013

Tweet Successful marketing videos engage, educate, and persuade audiences towards a call to action. Ensure your next marketing video is successful by incorporating the following ideas: Utilize the power of video marketing by showing your audience what you are talking about. In other words, do not just tell them. Video marketing can be incredibly powerful [...]

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Why You Might Be Loosing Twitter Followers

March 1, 2013

Tweet You’ve been building your Twitter presence and you feel good about it. It is great to increase that number, but it is equally important to maintain that number. If you have been loosing followers lately, there are a few things to consider that might be behind it. Are you delivering the content you promised [...]

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Who Are Your Brand Advocates?

February 21, 2013

Tweet Let’s say you need to buy a new TV. Who do you consult for TV- buying advice? It is likely you go to a family member or friend that is tech-savy. They can tell you all about the TV they have and why they like it. Inadvertently, your friend is a brand advocate for [...]

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It’s Valentine’s Day. Has Your Business Been Showing The Love?

February 14, 2013

Tweet It is February 14th – that means love is in the air. This time of year is about love and generosity. Make sure that that love extends to your online network. Use this Valentine’s Day as a reminder as to the real reason you are on social media in the first place. When it [...]

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